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yuu Rewards Club has turned shopping into fantastic rewards for customers across Hong Kong. It is the largest customer loyalty programme and enables members to earn rewards in over 2,000 places, faster. Since the launch in July 2020, yuu Rewards Club has quickly established its market leading position and now serves millions of customers in Hong Kong. yuu was the No.1 downloaded mobile App in 2020 on Apple App Store and Google Play Store. 

We are looking for high calibre team members like you to join our dynamic, fast growing and innovative business. Come join us now.

CRM Automation Executive

  • 536552
  • Eastern District
  • Full time
  • Opening on: Apr 24 2024

Drive customer loyalty in Hong Kong! Power seamless customer journeys...

Is this your next challenge in Martech?

The challenge is to:

  • Champion Hong Kong's leading loyalty program: Power seamless customer journeys with marketing automation tools (SFMC, Adobe Campaign, Insiders, etc.). We'll provide comprehensive training on our specific tools!
  • Excel in a fast-paced, high-impact environment: Execute end-to-end campaign operations for Hong Kong's premier loyalty initiative, from audience targeting and data management to flawless email, push and sms communications in both English and Chinese.
  • Become a technical marketing maestro: Apply your knowledge of marketing automation to personalize content, build new journeys, and modify existing automations, ensuring clear communication for all our members.
  • Champion quality and collaboration: Meticulously review campaign setups, collaborate with diverse teams for UAT, and enhance the member experience within Hong Kong's biggest loyalty program. Your strong verbal and written Chinese will be crucial for seamless communication.
  • Drive continuous improvement: Troubleshoot production issues with precision, identify root causes, and implement effective solutions to optimize our loyalty platform.
  • Innovate with impactful projects: Contribute to exciting loyalty program initiatives like CDP campaigns, automated workflows, and personalized communications in both English and Chinese.

Do you have experience in Martech?

  • Bachelor's Degree in a technical or digital marketing discipline
  • Demonstrated diligence and attention to detail
  • Fluent English communication skills (written and verbal)
  • Fluent Chinese communication skills (written and verbal)
  • Fresh Graduates welcome
  • Experience using CRM tools such as Salesforce Marketing Cloud an advantage

DFI Retail Group is responsible for ensuring that all personal information collected from each Candidate presented to DFI Retail Group is used for recruitment purposes only and the data collection process is in accordance with all applicable laws and compliant with the Code of Practice on Human Resource Management.

If you have the right skills and experience, this is an opportunity to build your career with Hong Kong’s leading supermarket.

To find out more about Our Businesses and Our People, please visit our website https://www.dfiretailgroup.com

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